The purpose of this study is to analyze the characteristics of kimchi procurement channels. The study uses raw data of the 'Food Consumption Behavior Survey in 2017' conducted by the Korea Rural Economic Institute. Among various socio-economic factors, age, personal income, gender, household structure, frequency of taking food away from home are selected as explanatory variables. In order to analyze the factors affecting the characteristics of kimchi procurement channels, a multinomial logit model was used. The results showed that the factors affecting kimchi procurement channels were gender and age of food purchaser in the household, household income, household structure, and frequency of taking food away from home. |