Research Reports
The Situation and Prospects of Horticultural Industry in New Zealand
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AuthorPark, Hyuntae
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Publication Date2004.12.01
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Original
New Zealand has traditionally focused on livestock farming, since it has wide pastures. However, its production of horticultural products, such as fruits, vegetables and flowers, is rapidly increasing these days. New Zealand's horticultural industry is earning approximately NZ$4 billon in revenue each year. The revenue is mainly generated from exporting kiwifruits, pipfruits, wine and vegetables. The volume of horticultural export has grown from NZ$200 million to more than NZ$2.1 billion over the past 20 years. Likewise, the horticultural industry makes a significant contribution to the national economy both through export and attracting tourists who desire to taste exotic produces of the country.
In the agricultural sector, New Zealand has complementary and competitive relationships with Korea. Since the two countries have different climates, they can complement each other. For instance, Korea imports fruits, such as kiwifruits and grapes from New Zealand, when Korea is in the off-fruit season. However, in the Japanese market, New Zealand and Korea are competing each other in selling fresh vegetables and flowers.
Horticulture accounts for an increasing portion of the agricultural industry in Korea. In the context, Korea is working on the policy to boost horticultural export. In order to develop the Korean horticultural industry further, it is necessary to grasp the current situation of the New Zealand's horticultural industry. Plus, Korea and New Zealand need to build cooperative relationships, such as exchange of information, to jointly deal with the Japanese market.
This study aims to understand the current situation of the New Zealand's horticultural industry in terms of production, marketing and trade, and to explore potential areas of cooperation between the two countries in the horticultural industry.
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